Today! Black Friday Operators Agenda


Today’s the (BIG) Day

We’re going live with the Operators Black Friday Online Event in just a few hours!

To help you make the most of our time together, two things.

First, it’s not too late to submit your questions for the (1) leadership, (2) marketing, or (3) finance sessions.

Hit reply right now if you’ve got one!

Second, here’s the agenda with links to join every keynote, Q&A booth, training, lightning panel, and the closer.

All times are EST …

1–2pm (EST): Black Friday Keynotes

9ops.co/black-friday

★ Cherene Aubert, SVP at ILIA Beauty
★ Jerel Blades, Head of Growth at Tushy
★ MacCoy Merkley, Portland Leather CMO

2–2:45pm (EST): Lightning Panels

Five minutes each. No slides. A single holiday tactic or strategy from ecommerce’s biggest brands and names.

9ops.co/black-friday

★ Grüns CMO: Connor Dault
★ Ministry of Supply: Aman Advani
★ Brand “Therapist” Sarah Levinger
★ Obvi CEO & Founder: Ronak Shah
★ Creator Venture: Emily Herrera
★ birddogs CMO: Aaron Esmailian
★ Shopify Community: Grace Clarke
★ SET ACTIVE: Elle Rudnick
★ Hexclad VP HR: Panagiota Hatzis

2:45–3pm (EST): Q&A Booths

⦿ Fulfil: ​9ops.co/fulfil​
⦿ Northbeam: ​9ops.co/northbeam​
⦿ Richpanel: 9ops.co/richpanel
⦿ Aftersell: ​9ops.co/aftersell​
⦿ Postscript: ​9ops.co/postscript
⦿ Rivo: ​9ops.co/rivo​
⦿ Highbeam: ​9ops.co/highbeam

3–3:45pm (EST): Breakout Trainings

Join the 9 Operators, Marketing Operators, or Finance Operators for a curated session with resources, tools, and exercises.

★ Leadership: 9ops.co/leadership
★ Marketing: 9ops.co/marketing
★ Finance: 9ops.co/finance

3:45–4pm (EST): Leadership Keynote

9ops.co/black-friday

Don’t miss Katy Mimari (CEO of nine-figure DTC juggernaut, Caden Lane) as she presents How Not to Be OOO This Holiday Season. Heartwarming. Tearjerking. Lifegiving.

With thanks and anticipation,
Aaron Orendorff
Chief Content Officer


Operators Newsletter

Get weekly guidance from the world’s greatest nine-figure executives, ecommerce marketers, and DTC-content creators. The minds behind Ridge, HexClad, Simple Modern, Lomi, Pela Case, Jones Road Beauty & more — curated by Aaron Orendorff.

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