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Get weekly guidance from the world’s greatest nine-figure executives, ecommerce marketers, and DTC-content creators. The minds behind Ridge, HexClad, Simple Modern, Lomi, Pela Case, Jones Road Beauty & more — curated by Aaron Orendorff.
It’s not the money you make. It’s the money you keep. Sound cliché? Of course. That doesn’t mean it isn’t true. 💰 Mehtab Bhogal shows you 10 ways to generate more profit 🤐 Cody Plofker reveals a “hidden opportunity” to lift margin 📺 Connor MacDonald shares how to scale your brand on TV 🏠 Sean Frank invites you to hang out with him in a mansion 📈 Top five headlines from this week in consumer (DTC) news But First After 75 responses from you wonderful people … My fancy Sheet randomizer formula...
Black Friday broke all the records. At least, that’s what the headlines say. The question is … did they for you? Even more importantly, if they didn’t (1) are you alone, and (2) what can you do about it? That’s what today’s newsletter is all about. 📊 Sean Frank reveals the real numbers + what they mean 🏆 Mike Manheimer shares five ways to keep momentum 🤑 Connor Rolain on how to print more profit in your funnels Plus, this week’s top-5 headlines in consumer news with links and executive...
By this time next week … Black Friday, Cyber Monday will be in the books. So to be as helpful as possible, we’ve consolidated every holiday tip and tactic we’ve shared into a single checklist. Your it’s-not-too-late, there’s-still-time checklist. We also have the top five headlines from this week in consumer news with links + summaries. Connor MacDonald CMO, Ridge The Right Post-Purchase Matters Beyond AOV Lift Everyone knows post-purchase upsells boost AOV. We use them even smarter. Real...